The name RINESSA is drawn from Renaissance — a revival, a reawakening, and a return to artful beauty. It embodies our vision: to honour tradition while reimagining it for the modern muse. Founded with a desire to redefine South Asian womenswear through the lens of contemporary refinement, RINESSA remains steadfast in its pursuit of beauty, luxury, authenticity, and individuality.
Every RINESSA creation begins in our Mayfair studio in London, where ideas take their first breath. From a hand-drawn design — alive with ideas, colours, and style — the vision journeys across continents, refined by our team who sculpt each silhouette with precision. It then reaches our production house, where craftsmanship brings the concept to life through complex stitchwork, dimensional embroidery, and statement embellishments — transforming imagination into artful creations.
At RINESSA, creation begins in silence— with thread as the first whisper of artistry. Before a silhouette is conceived, embroidery takes centre stage, with each stitch, density, and motif weaving emotion into design. From this delicate inception, the narrative unfurls, as silhouettes are sculpted with architectural precision, harmonising modernity with timeless femininity.
Fabrics, always natural and always noble, are chosen with purpose — to drape with effortless elegance and reveal their quiet brilliance in every movement. Colour becomes composition, curated with symphonic precision to elevate every hue and texture. Materials such as art silk threads, sequins, and zari are selected to honour each design’s soul. Embellishments — pearls, beads, resham, and metallic threads — are applied with meticulous care, reflecting the essence of the creation. Finally, refined tailoring breathes life into every piece, imbuing it with grace and craftsmanship.
The silhouettes evoke timeless South Asian elegance — from reimagined shalwar kameez with innovative cuts and styles, to kaftans, farshi salwars, ghararas, shararas, and other iconic classics — each crafted to leave a lasting impression and designed to be remembered.
At RINESSA, our vision is to leave a global imprint — growing with intention and offering our creations to women of style across the world. Conceived in the United Kingdom and crafted in India, each piece becomes a bridge between cultures, honouring artisanship and celebrating refined South Asian beauty. Every creation, whatever its place in the collection, is afforded meticulous care and quiet reverence. We believe every client should feel truly cherished — where each touch whispers luxury, every detail speaks personally, and every moment resonates with grace and intimacy.
Across distant lands and passing moments, style evolves in quiet harmony — shaped by feeling, celebration, and the stories culture and nature quietly share. I find beauty in this intimate and profound dialogue, where garments transcend fabric to become part of us. Each piece I create honours this meaningful exchange — holding memory, celebrating heritage, and embracing the ever-changing poetry of life..
— Sobia Anwar, Creative Director
Born in Ireland and raised in the English countryside of Shropshire before finding my way to London, my lifelong passion for creativity has been shaped by both heritage and journey. Whilst my degree in Textile laid a strong foundation, it is travel and cultural discovery that continue to define my vision. These experiences inspire me to embrace new perspectives, always guided by elegance, grace, and a reverence for timeless style.
RINESSA — drawn from Renaissance, the era that revived art, culture, and thought — embodies this spirit of renewal and reinvention. Through the brand, I am inspired to weave a rich tapestry of influences, merging heritage and emotion with contemporary sensibility. Crafted from the finest fabrics and elevated by seamless design and intricate detail, each piece is created to embody enduring beauty, celebrate craftsmanship, and honour individuality.
Alongside my core team — Nageen, Simran, and myself — we are devoted to creating pieces that bridge culture and modernity with quiet sophistication. United by passion and purpose, we continue to shape RINESSA into a house where heritage whispers, craftsmanship flourishes, and modern elegance finds its truest voice.
Including COD